Current Brands

Marezine for Motion Sickness

Marezine for Motion Sickness

Effective OTC motion sickness remedy.
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Former Brands

Ovaltine

Ovaltine

Resuscitated dying brand through heavy investment in advertising that promoted product’s unique selling proposition - 'tastes great and great for you.'
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Gold Bond

Gold Bond

Established the medicated powder category and built Gold Bond Medicated Powder from a small regional brand to the market leader nationally.
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Breck Shampoo

Breck Shampoo

The reintroduction of a classic American brand known best for its unique scent and 'Breck Girl' heritage.
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Cuticura Medicated Soap

Cuticura Medicated Soap

Created the unique selling proposition "combination skin" – 'part oily, part dry' – and the cure – Cuticura.
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Topol Smokers’ Toothpolish

Topol Smokers’ Toothpolish

Created one of the first successful entries in the adult toothpaste market; built sales from $0 to $34 million by 1984.
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Bromo Seltzer Antacid

Bromo Seltzer Antacid

Unique antacid, licensed from Warner Wellcome, with brand awareness levels comparable to Mylanta and Tums.
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Compoz Nighttime Sleep Aid

Compoz Nighttime Sleep Aid

Originally marketed for simple nervous tension … 'Headache, take aspirin - Simple nervous tension, take C-O-M-P-O-Z'.
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AYDS Appetite Suppressant Candy

AYDS Appetite Suppressant Candy

OTC appetite suppressant revitalized from a dying brand with sales under $1 million to $12 million in 1986.
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Lavoris Mouthwash

Lavoris Mouthwash

Doubled sales in 12 months after creating unique selling proposition –the cure for 'simple chronic halitosis.'
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Doan’s Pills for Back Ache Pain

Doan’s Pills for Backache Pain

Revitalized from a dying brand with sales under $1 million to become the leader in OTC backache pain remedies reaching sales of $13 million in 1986.
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Porcelana Medicated Fade Cream

Porcelana Medicated Fade Cream

Developed both the brand and category of medicated fade creams in 1981.
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